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UMA Studio

NAMING, STRATEGY & BRAND DESIGN

A Brazilian architectural visualization studio. We create minimalist images that blend with reality through a Scandinavian aesthetic. The project involved naming, copywriting, brand strategy and brand identity.

Our challenge was to introduce the studio to the market, particularly the international market. We developed the studio's communication strategy and translated it into a unique, strong, and minimalist visual identity. We created a wordmark that carries the brand message in a simple way. The concept was based on duality: image vs. reality, represented by the symmetry between the letters A and U. The movement of the logo and the animations of the patterns connect with the architectural animations produced by the studio.

Let's create
something amazing
together?

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